benefits of using a link shortener

If the link you want is long and awkward, use its shortening alternative, i.e. very short links. Instead of sending long links, which are sometimes difficult to write in text messages and on mobile phones, you can use a shortened link with several characters and type it easily. The concept of URL Shortening is an […]
URL structure vs. site information architecture.

URL structure and website information architecture are among the most important parts of SEO. Questions related to URL structure and information architecture can easily confuse us, but we should be able to understand the difference between them. Information Architecture (IA) is usually more important than decisions related to URLs, but the training and recommendations related to IA […]